Muzak

Musak nace del concepto de mejoramiento de ambiente en los ascensores ,George Owen Squire lo crea en 1934 para reducir el estrés dentro de los ascensores. Más tarde, se traslada esta idea a las fábricas para crear ambientes propicios para el trabajo, esto permitiría mejorar la productividad en los lugares de trabajo. De esta forma, se comprueba como la música puede cambiar la conducta de las personas al generar ambientes específicos. En la actualidad, Muzak compone música para toda clase de negocios analizando a fondo el ambiente más propicio para el lugar. Musak está en los Centros Comerciales, Zoológicos, Hoteles, Restaurantes, etc.

"Great sound doesn't happen by accident. Proper planning, design and installation are all critical to achieving commercial-quality sound" ( Muzak)

"La corporación norteamericana Muzak empezó a distribuir música ambiental en los años treinta, pensando en incrementar en los índices de productividad de fábricas y empresas." (José Calvino, http://josecalvino2002.blogspot.com/2009/08/muzak.html)

"Elevator music (muzak, piped music, or lift music in the Commonwealth) refers to the gentle instrumental arrangements of popular music designed for playing in shopping malls,grocery stores, department stores, telephone systems (while the caller is on hold), cruise ships, airports, doctors' and dentists' offices, and elevators. The term is also frequently applied as a generic (and often derogatory) term for any form of easy listening, smooth jazz, or middle of the road music, or to the type of recordings once commonly heard on "beautiful music" radio stations.

The Muzak corporation is a supplier of business background music. In fact, the term muzak has become a generic epithet for excessively bland music. Muzak, however, moved away from this type of music, for the most part, in 1997^[1] and now uses only original artists for its music source, except on the Environmental channel.^[2]

Elevator music is typically set to a very simple melody, so that it can be unobtrusively looped back to the beginning.^{[citation needed]} In a mall or shopping center, elevator music of a specific type has been found to have a psychological effect: slower, more relaxed music tends to make people slow down and browse longer.^{[citation needed]} Elevator music may also be preferred over broadcast radio stations due to the lack of lyrics and commercial interruptions.^{[citation needed]}

This style of music is sometimes used to comedic effect in mass media such as film, where intense or dramatic scenes may be interrupted or interspersed with such music while characters use an elevator." (Wikipedia)